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Sam Fender gives his £25k prize Mercury Prize to grassroots concert halls

Sam Fender accepting Mercury Prize in his hometown
Sam Fender won the honor in October in the North East

The star has donated the entirety of his £25,000 honor cash to the MVT, which functions to save the UK's grassroots live music spots.

He was presented with the award on mid-October as his new release People Watching was declared the top album of the previous year.

He has opted to donate the funds to the MVT, in acknowledgment of the essential function grassroots venues fulfilled in his initial steps.

"As an artist wouldn't be doing this success if it wasn't for all the performances I played around the North East, and beyond, when I was beginning," stated the artist. "These venues are renowned, but they are facing challenges."

Since the start of 2023, at least 150 of these spaces have permanently closed – roughly one-sixth of the total UK scene.

In the last year, major artists like Pulp, Coldplay, Katy Perry and Sheeran have all aided the Music Venues Trust in its efforts to keep the scene afloat, by including a small levy to their ticket prices, which benefits local stages.

He also took part, raising in excess of £100,000 on his live tour to support 38 small stages across Britain.

The money assisted locations that were dealing with imminent closure due to challenges caused by water damage, fire incidents and personal losses, as well as regulatory hurdles, legal disputes and noise complaints.

Some locations were granted financial assistance in modernizing amenities and gear that helped performers and concertgoers.

"The concept that funds from concerts in major spaces backs the smaller venues, where it begins for musicians like me, is just sensible," the star has said.

Pulp on stage
The group are among the artists who contributed their Mercury Prize prize money to good causes

He is among several artists to contribute his award funds to worthy causes.

When Pulp earned the award in the year 1996 for their release their work, lead singer Jarvis Cocker announced that the act would donate their prize money to the charity War Child.

That year, rapper and singer Ms Dynamite divided her award across multiple charities, such as the NSPCC and a charity for Sickle Cell.

"Additionally, I contributed a £1,000 to my local community centre, to their gymnastics program, because I practiced gymnastics when I was a child and they lacked better apparatus," she told the media.

Two years ago, Ezra Collective donated their prize money to the youth organization that developed their act, alongside other grassroots music organisations.

Additionally the 1994 recipients they gave their prize to a multiple sclerosis charity after a acquaintance was identified with the condition.

"Receiving the award was ample," remarked artist Heather Small. "The cash was the cherry on top but we didn't need the cherry, because we had the honor. So our success affected another person's life."

Last week, the Music Venues Trust shared it had protected two grassroots venues in that region, by transferring them to local control.

The first in that area and the other in the city were acquired under the public acquisition initiative, which is backed by a national body and enthusiasts who buy "ownership units" in the buildings.

Written by

Jeffrey Henderson

A dedicated ornithologist and wildlife photographer with over a decade of experience studying avian behavior and promoting conservation initiatives.

Hatchvibe UK

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